Letter from the CEO: fourseven’s Fourth Anniversary

Dear Customers,

On the special occasion of fourseven’s fourth anniversary, I wanted to take a moment to thank you sincerely for your continued loyalty and support.

It has been a great journey so far building the fourseven brand. With your support, we have grown the business and we are proudly serving customers pan-India and in countries across North America, Asia, Europe and Australia. Our goal is to ensure you can send gifts to your loved ones around the world and vice-versa. So please let us know if you would like us to open our site to a specific location and we will check whether we can deliver to the region. We have also grown to 120,000 fans on Facebook and we have opened two retail stores in Gurugram. If you are ever in the area, please do drop into our fourseven Boutique at Galleria. We would love to meet you!

You may have seen the updated logo on our website recently. We are celebrating women empowerment to coincide with International Women’s Day with the theme of “She Shakti”. This new collection will be an ongoing theme for us and will remain an integral part of the fourseven story. We want to celebrate women not only today, but every day!

Also, we are excited to announce the launch of our Personalisation options in response to your requests. In addition to being able to build your own charm bracelet or necklace, you will also have the opportunity for further personalisation in terms of sizes, custom messages, our products in gold and other options. In this way, we are continuing to add value to our theme of giving you more ways to create your personal story in your own unique style. Please look for these and details on some special anniversary offers for our Sterling Club members in your inbox this month!


Our collections for women, men and children are proudly designed and hand-crafted in India with love. We work hard to ensure we offer an ever-growing selection of unique and meaningful designs that are made to the highest quality standards and delivered to you with the best customer service processes. Please share your feedback. When we get your messages, we listen closely. We share your words of encouragement with the whole team and it keeps us inspired to push forward. We also hear your constructive ideas and suggestions and try to improve. So please do keep writing – it means the world to us!


The fourseven brand celebrates our culture, heritage, passions, life milestones and beauty in the world. Every member of our team shares our philosophy to Choose Happy and find the good and positive things in life and to capture that goodness in our designs. I believe that our jewellery is a reflection of what inspires each of us to Choose Happy. Whether it is spiritual or quirky or fun or beautiful or philosophical or elemental or just plain cool. Because I believe wholeheartedly that it is only when we are true to ourselves and proud of what makes us unique that we can find true freedom and joy.

Thank you again for supporting us in our fourseven journey. As always, wishing you much happiness.


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