Sterling Silver



Charms for the special moments of your life.

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Charms are like good memories.

Each one is special and has a story associated with it

Key to My Heart Charm
Spirit Charms


Get in touch with your spiritual side.

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Celebrate the unique and quirky aspects of life in India with the iconic charms.

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Indian Masala Charms by fourseven

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Jazz up your everyday style with a little bit of music.

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Musical Charms
Just for fun Charms


From good luck charms to hobby charms to charms that simply celebrate life.

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Charms Online

Sterling silver jewellery charms by Each charm that you choose becomes a piece of your unique story. Hook them onto your charm bracelet, necklace, anklet or ring to create your custom design. Collect them to create a wearable storytelling piece that you will cherish forever or you could gift them to your friends and family to show them how much you care. Hand crafted with pure 92.5 sterling silver and semi-precious stones.

Indian Masala Charms

Express your love for the rich tradition and heritage of India with our exclusive collection of charms that celebrate the beauty and culture of India.

Alphabet Charms

fourseven sterling silver Alphabet Charms make great pendants on a chain or add a special flair to your charm bracelet or charm necklace.

Symbol Charms

From religious and spiritual symbols to symbols of peace and love, our category of symbol charms is a great way to get in touch with your own spiritual side.

Just For Fun Charms

fourseven Just For Fun Charms cover a variety of areas including nature, hobbies, good luck, love, and adventure! Check back often as we are always adding new fun charms to our vast collection!

Spirit Charms

These charms combine the beauty and power of natural gemstones with the grace of sterling silver to bring good wishes for the wearer.

Music Charms

Cherish your love for music with these cute little pendant charms designed in the shape of various musical instruments.

Christmas Charms

Enhance the fun and joy of the festival by choosing from our beautiful collection of Christmas themed charms.

Sports Charms

Show off your love for your favourite sport by donning these sports themed charm pendants that are sure to inspire and motivate you.